Through my experience, I've read a lot of marketing and branding books and one of the books that I find really interesting and I think will help you in developing your own brand the right way is

Today I’m going to talk to you about Internal Branding. Internal branding is the root and the pillar of your brand. It's what will drive everything you’ll do in your business strategy, your marketing strategy, your communication strategy, etc.

The internet and social media changed the game. More than ever before small businesses need to have a recognizable brand to thrive. Consumers are smarter and want to connect emotionally with brands before purchasing

Hello There,

If you're starting your business or even if you've been at it for some time now, today more than ever before, the urge to compare yourself to your competition or even people around you is too high. I think that the rise of ....

A personal brand is a reflection of who you are and how you present yourself to the world. It’s how the world perceives you emotionally. How do people think of you when they see you?