Listen, I want you to succeed. I’ve been in the online business world since 2010 when I launched several digital platforms and created a marketing and branding strategy freelance business. I had my fair share of failures and successes, trust me! I've also worked with hundreds of entrepreneurs and small business owners to create clarity in their marketing and develop stand-out brand strategies. However, one mistake I see more often than I would like is smart entrepreneurs starting their business journey without a Brand Strategy in place. What happens next is always predictable: they start off, everything goes great but then, they reach a plateau and don’t understand why. The reason is they never really took the time to define what their business stood for. They took the leap (which is always great) but now have to work backward and restart the strategy from scratch costing them sometimes tons and tons of money.
Let me tell you this: you CAN create a successful business without a fancy website, without beautiful business cards but to do so you MUST define your brand. You know why? Because people buy from people and Branding is the personification and humanization of your business. In a nutshell, you’re making your business human. With a clear message and, most importantly, a clear brand strategy you’re more likely to rally your ideal customers around your cause, your products, and your services and you’ll get continued word of mouth repeatedly. People will recognize you from a distance and associate specific values, ideas, ideologies with your brand. You would have created your Brand Bang — Your unique attribute and emotions you want people to have when they meet you.
THIS IS WHAT I’ll HELP YOU DO DURING our 6-WEEK coaching together.